About me

An experienced freelance digital producer and consultant for games, mobile and web, specialising in educational, science and health projects.  My work includes content production, audience research and analysis, project evaluation, project management and consultancy on digital strategy (more detail below). I find all the best work I’ve done has been collaborative, user centred, honest and had strong clear objectives, so I try to make sure all my projects run along these lines.

Previous clients include Cartoon Network, the Royal Institution, Science Museum, Wellcome Collection, Kudos Productions, Harper Collins/4th Estate, the Museum of London, Tate, Frankly Green + Webb, Lord Cultural Resources.

I run game design workshops for cultural and other organisations that get people designing brilliant game ideas in the space of one day. I’ve run these at Derby Silk Mill, The National Military Museum in the Netherlands, for the British Council in Bucharest and National Museum Wales. Get in contact using the form below if you think you might want me to run one for you too.

I also co-organise the London Educational Games Meetup Group or #LEGupLondon, with over 1500 members.

If you’re so inclined, you can follow me on twitter, am @marthasadie. You can read some of the things I have written or spoken about here. You can contact me at the form below.

My portfolio of work in digital production, including games, interactive fiction, twitter bots and crowdsourced photography is here.

Most of the films I created whilst I was the Multimedia Producer at the Wellcome Trust (from 2008-2012) have ended up here on the Wellcome Collection YouTube channel, but some also here on the Wellcome Trust one.

I run Gun Duel Halted, a slowly growing digitised collection of my Texan great-grandaddy’s wonderful writing about local history and all sorts of other stuff.

I’m also a masters student at SOAS in Traditions of Yoga and Meditation.

You want more detail about what I do and how I can help you? OK:

Consultancy – advising on digital projects. Might be on content, design or project strategy, taking clients from vague ideas to good briefs, collaborating to develop sound objectives, evaluating agency pitches or acting as an audience advocate. Can be for a day (it’s amazing how much you can shape a project strategy in a day) or throughout a project, as a “critical friend”. (e.g. at the Natural History Museum of Utah, the Museum of Science and Industry, Essex Museums group, Frankly Green + Webb)

Creative producer – making things happen. I usually work client-side on game, web and mobile projects, developing ideas into real projects, overseeing budgets and schedules, managing the relationship with an outside agency for the build and producing content from video to text (e.g at the Science Museum, Wellcome Trust, Tate, 4th Estate Publishing, Buxton Museum).

Audience research – data informed design. Using surveys, interviews and other research methods to help you make good design and strategy decisions, also formative and summative evaluation (e.g. at the Royal Institution, Museum of London, British Museum, Wellcome Collection)

Training and workshops – I love to help others learn. I run game design workshops that turn game newbies into game designers, teach university students about games with purpose, run workshops as part of the design process and at conferences (e.g at Frankly Green + Webb, ME:CA mobile, National Museum Wales, Syracuse University, National School of Film and Television, British Council Bucharest).

Any combination of the above – the ideal being the all of the above! Are you unsure about digital, overwhelmed by options, drowning in jargon or simply lacking the time to see a project through? Let me help.